
SHIFT is a modern fitness methodology where martial-arts based movement meets functional training for fast, efficient workouts to increase mobility, core strength and cognitive conditioning for real physical capability.
Move Like You Mean It.
Strategy-Honed Integrated Functional Training
All the benefits of martial arts without the beating
Full body workouts that optimize aerobic and anaerobic conditioning.
Enhances proprioception (body awareness), brain health and resllience.
Transforms members into practitioners, shifting fitness from a habit into an identity.
When the goal is about getting better, the next milestone is the reason to return.
Mobility + Balance
Mental Health
Progressive Skills Training
Retention by Mastery








24
25"
0
movers per class size for dedicated trainer attention
minute full-body sessions that build skill without burnout or recovery fatigue
equipment needed
$36B
market size
30M
new members
Search trend for adult martial arts beginner class searches 2020-2025
SHIFT Growth Rate
Global Market Growth Rate
↑ 12% YoY
Adults seeking martial arts training without sparring/fight culture
Untapped overlap of martial arts ($12B) + boutique fitness ($30B)
CAGR
7.9%
2023 to 2028
15%
CAGR
projected from 2026 to 2030
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40+ Martial Arts Industry Statistics to Know Before Opening Your Dojo, Wellix 2023





