woman in black tank top and gray leggings
SHIFT is a modern fitness methodology where martial-arts based movement meets functional training for fast, efficient workouts to increase mobility, core strength and cognitive conditioning for real physical capability.

Move Like You Mean It.

Strategy-Honed Integrated Functional Training

All the benefits of martial arts without the beating

Full body workouts that optimize aerobic and anaerobic conditioning.

Enhances proprioception (body awareness), brain health and resllience.

Transforms members into practitioners, shifting fitness from a habit into an identity.

When the goal is about getting better, the next milestone is the reason to return.

Mobility + Balance
Mental Health
Progressive Skills Training
Retention by Mastery

24

25"

0

movers per class size for dedicated trainer attention
minute full-body sessions that build skill without burnout or recovery fatigue
equipment needed
a person running on a track

$36B
market size

30M
new members

Search trend for adult martial arts beginner class searches 2020-2025

SHIFT Growth Rate

Global Market Growth Rate

12% YoY

Adults seeking martial arts training without sparring/fight culture

Untapped overlap of martial arts ($12B) + boutique fitness ($30B)

CAGR

7.9%

2023 to 2028

15%

CAGR
projected from 2026 to 2030

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40+ Martial Arts Industry Statistics to Know Before Opening Your Dojo, Wellix 2023

The SHIFT Advantage